Emails

Tone of voice and generated text

Not sure what to write? The email editor can fill in the subject and message for you, in the tone you choose.

Use it

Go to Settings › Email templates and click Edit on an email.
Under Language, pick a Tone of voice: Friendly, Professional or Casual. Custom means your own text.
Click Generate text. The subject and email content are replaced.
Click Generate text again for another version.
Edit anything you like, then save. Or discard to go back to what you had.

How it works

Each tone has two hand-written versions for every template. Generate text moves between them.
Each version uses only the variables that template supports, such as {{product_name}}, so nothing breaks.
No AI service is involved, and nothing you write is sent anywhere.

Tone of voice and generated text need the Awesome plan, like the rest of the email editing beyond the request subject.

Replies to reviews

Review replies have their own drafts and tones (Friendly, Professional, Empathetic, Enthusiastic), on every plan. See Replying to reviews.